{"id":793,"date":"2024-02-06T10:11:35","date_gmt":"2024-02-06T09:11:35","guid":{"rendered":"https:\/\/jumpers.work\/actionproject\/?p=793"},"modified":"2025-07-02T11:13:14","modified_gmt":"2025-07-02T09:13:14","slug":"como-dirigir-una-empresa","status":"publish","type":"post","link":"https:\/\/www.actionproject.es\/en_gb\/blog\/como-dirigir-una-empresa\/","title":{"rendered":"How to run a family business? &#039;ll give you the keys"},"content":{"rendered":"<h2>\u00a0<\/h2>\n<h2>\u00bfC\u00f3mo dirigir una empresa familiar? Mira estos 5 consejos<\/h2>\n<p>\u00a0<\/p>\n<p>Cualquier tipo de organizaci\u00f3n puede tener problemas de gesti\u00f3n. Sin embargo, <strong>dirigir un negocio<\/strong> quiz\u00e1s se vuelve m\u00e1s complicado cuando est\u00e1 formado por miembros de una misma familia.<\/p>\n<p>Por ejemplo, es posible que la confianza lleve a <a href=\"https:\/\/www.actionproject.es\/en_gb\/blog\/toma-de-decisiones-en-la-empresa\/\">tomar decisiones empresariales<\/a> m\u00e1s emocionales y menos profesionales. De aqu\u00ed la importancia de mantener el foco en el negocio e intentar separar lo profesional de lo personal.<\/p>\n<p>\u00a0<\/p>\n<p>Aqu\u00ed te dejamos algunos consejos \u00fatiles para dirigir una empresa familiar:<\/p>\n<p><strong> 1. Unificar la misi\u00f3n, visi\u00f3n y valores.<\/strong> Establece una hoja de ruta com\u00fan para que todos rem\u00e9is en la misma direcci\u00f3n. <br \/> <strong>2. Separar lo personal de lo profesional.<\/strong> S\u00e9 consciente de los v\u00ednculos que tienes con el resto de miembros y resuelve los conflictos personales fuera del trabajo. <br \/> <strong>3. Profesionaliza la gesti\u00f3n.<\/strong> No bases la direcci\u00f3n de tu empresa en la improvisaci\u00f3n y la intuici\u00f3n. Determina las rutinas y los roles de cada uno.<br \/> <strong>4. Mant\u00e9n una relaci\u00f3n de igualdad.<\/strong> Si contratas personal externo, ofrece un puesto acorde a sus capacidades y el salario que le corresponde. De lo contrario, puedes fomentar un mal <a href=\"https:\/\/www.actionproject.es\/en_gb\/blog\/clima-laboral\/\">clima laboral<\/a>. <br \/> <strong>5. Planifica la sucesi\u00f3n.<\/strong> Tenlo todo bien atado para asegurar la continuidad del negocio.<\/p>\n<p>\u00a0<\/p>\n<h3>Algunos conflictos comunes que pueden darse al dirigir o administrar un negocio o una empresa familiar<\/h3>\n<p>\u00a0<\/p>\n<ul>\n<li>Conflicto de intereses.<\/li>\n<li>Discrepancias familiares que acaban afectando al negocio.<\/li>\n<li>Diferencias salariales entre miembros de la familia y trabajadores externos.<\/li>\n<li>Falta de formaci\u00f3n para un <a href=\"https:\/\/www.actionproject.es\/en_gb\/blog\/liderazgo-empresarial-beneficios\/\">buen liderazgo en la empresa<\/a>.<\/li>\n<li>Visi\u00f3n continuista y tradicional que puede afectar a la innovaci\u00f3n y digitalizaci\u00f3n.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p>Saber c\u00f3mo dirigir una empresa de forma correcta no es tarea f\u00e1cil. Sobre todo, si est\u00e1s al cargo de una pyme y algunas cuestiones se escapan a tu control. \u00bfY si pudieras contar con apoyo especializado?<\/p>\n<p>Desde <a href=\"https:\/\/www.actionproject.es\/en_gb\/\">Action Project<\/a> ayudamos a <a href=\"\/en_gb\/servicios\/profesionalizacion-de-la-empresa\/\">profesionalizar empresas<\/a> como la tuya con un <strong>programa tutorizado de alta direcci\u00f3n<\/strong>, sin que tengas que hacer una inversi\u00f3n fuera de tu alcance. Paso a paso, caminamos contigo para que aprendas a dirigir tu negocio mejor. <a href=\"https:\/\/www.actionproject.es\/en_gb\/contacto\/\">Cu\u00e9ntanos c\u00f3mo podemos ayudarte<\/a>.<\/p>\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>Hay negocios que fracasan, aunque no por sus productos o servicios o por no atraer clientes. El motivo es otro: una mala gesti\u00f3n empresarial.<\/p>\n<p>Estos <em>tips<\/em> sobre<strong> c\u00f3mo dirigir una empresa<\/strong> pueden ayudarte a mejorar. Tambi\u00e9n quiz\u00e1s te des cuenta de que necesitas la intervenci\u00f3n de un profesional externo.<\/p>","protected":false},"author":2,"featured_media":1408,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[10],"tags":[119,240,198],"class_list":["post-793","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia-empresarial","tag-direccion","tag-empresa-familiar","tag-profesionalizacion-de-empresa"],"acf":[],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves - Action Project<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.actionproject.es\/en_gb\/blog\/como-dirigir-una-empresa\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves - Action Project\" \/>\n<meta property=\"og:description\" content=\"Hay negocios que fracasan, aunque no por sus productos o servicios o por no atraer clientes. El motivo es otro: una mala gesti\u00f3n empresarial. Estos tips sobre c\u00f3mo dirigir una empresa pueden ayudarte a mejorar. Tambi\u00e9n quiz\u00e1s te des cuenta de que necesitas la intervenci\u00f3n de un profesional externo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.actionproject.es\/en_gb\/blog\/como-dirigir-una-empresa\/\" \/>\n<meta property=\"og:site_name\" content=\"Action Project\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-06T09:11:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-02T09:13:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/07\/como-dirigir-una-empresa-familiar.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Juanma\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Juanma\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/\"},\"author\":{\"name\":\"Juanma\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#\\\/schema\\\/person\\\/01aa5bb80cabd3235975fa1fccb16e23\"},\"headline\":\"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves\",\"datePublished\":\"2024-02-06T09:11:35+00:00\",\"dateModified\":\"2025-07-02T09:13:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/\"},\"wordCount\":377,\"publisher\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.actionproject.es\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/como-dirigir-una-empresa-familiar.jpg\",\"keywords\":[\"direcci\u00f3n\",\"Empresa familiar\",\"profesionalizaci\u00f3n de empresa\"],\"articleSection\":[\"Estrategia empresarial\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/\",\"url\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/\",\"name\":\"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves - Action Project\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.actionproject.es\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/como-dirigir-una-empresa-familiar.jpg\",\"datePublished\":\"2024-02-06T09:11:35+00:00\",\"dateModified\":\"2025-07-02T09:13:14+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.actionproject.es\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/como-dirigir-una-empresa-familiar.jpg\",\"contentUrl\":\"https:\\\/\\\/www.actionproject.es\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/como-dirigir-una-empresa-familiar.jpg\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/blog\\\/como-dirigir-una-empresa\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.actionproject.es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#website\",\"url\":\"https:\\\/\\\/www.actionproject.es\\\/\",\"name\":\"Action Project\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.actionproject.es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#organization\",\"name\":\"Action Project\",\"url\":\"https:\\\/\\\/www.actionproject.es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.actionproject.es\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/favicon-action.png\",\"contentUrl\":\"https:\\\/\\\/www.actionproject.es\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/favicon-action.png\",\"width\":512,\"height\":512,\"caption\":\"Action Project\"},\"image\":{\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.actionproject.es\\\/#\\\/schema\\\/person\\\/01aa5bb80cabd3235975fa1fccb16e23\",\"name\":\"Juanma\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/85f0c3c9ba6a2b2ba51b0df3346eaf50cafa606989920561324eac0dd1c938f4?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/85f0c3c9ba6a2b2ba51b0df3346eaf50cafa606989920561324eac0dd1c938f4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/85f0c3c9ba6a2b2ba51b0df3346eaf50cafa606989920561324eac0dd1c938f4?s=96&d=mm&r=g\",\"caption\":\"Juanma\"},\"url\":\"https:\\\/\\\/www.actionproject.es\\\/en_gb\\\/blog\\\/author\\\/juanma\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves - Action Project","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.actionproject.es\/en_gb\/blog\/como-dirigir-una-empresa\/","og_locale":"en_GB","og_type":"article","og_title":"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves - Action Project","og_description":"Hay negocios que fracasan, aunque no por sus productos o servicios o por no atraer clientes. El motivo es otro: una mala gesti\u00f3n empresarial. Estos tips sobre c\u00f3mo dirigir una empresa pueden ayudarte a mejorar. Tambi\u00e9n quiz\u00e1s te des cuenta de que necesitas la intervenci\u00f3n de un profesional externo.","og_url":"https:\/\/www.actionproject.es\/en_gb\/blog\/como-dirigir-una-empresa\/","og_site_name":"Action Project","article_published_time":"2024-02-06T09:11:35+00:00","article_modified_time":"2025-07-02T09:13:14+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/07\/como-dirigir-una-empresa-familiar.jpg","type":"image\/jpeg"}],"author":"Juanma","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Juanma","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#article","isPartOf":{"@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/"},"author":{"name":"Juanma","@id":"https:\/\/www.actionproject.es\/#\/schema\/person\/01aa5bb80cabd3235975fa1fccb16e23"},"headline":"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves","datePublished":"2024-02-06T09:11:35+00:00","dateModified":"2025-07-02T09:13:14+00:00","mainEntityOfPage":{"@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/"},"wordCount":377,"publisher":{"@id":"https:\/\/www.actionproject.es\/#organization"},"image":{"@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/07\/como-dirigir-una-empresa-familiar.jpg","keywords":["direcci\u00f3n","Empresa familiar","profesionalizaci\u00f3n de empresa"],"articleSection":["Estrategia empresarial"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/","url":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/","name":"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves - Action Project","isPartOf":{"@id":"https:\/\/www.actionproject.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#primaryimage"},"image":{"@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/07\/como-dirigir-una-empresa-familiar.jpg","datePublished":"2024-02-06T09:11:35+00:00","dateModified":"2025-07-02T09:13:14+00:00","breadcrumb":{"@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#primaryimage","url":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/07\/como-dirigir-una-empresa-familiar.jpg","contentUrl":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/07\/como-dirigir-una-empresa-familiar.jpg","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/www.actionproject.es\/blog\/como-dirigir-una-empresa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.actionproject.es\/"},{"@type":"ListItem","position":2,"name":"\u00bfC\u00f3mo dirigir una empresa familiar? Te damos las claves"}]},{"@type":"WebSite","@id":"https:\/\/www.actionproject.es\/#website","url":"https:\/\/www.actionproject.es\/","name":"Action Project","description":"","publisher":{"@id":"https:\/\/www.actionproject.es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.actionproject.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.actionproject.es\/#organization","name":"Action Project","url":"https:\/\/www.actionproject.es\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.actionproject.es\/#\/schema\/logo\/image\/","url":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/02\/favicon-action.png","contentUrl":"https:\/\/www.actionproject.es\/wp-content\/uploads\/2025\/02\/favicon-action.png","width":512,"height":512,"caption":"Action Project"},"image":{"@id":"https:\/\/www.actionproject.es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.actionproject.es\/#\/schema\/person\/01aa5bb80cabd3235975fa1fccb16e23","name":"Juanma","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/85f0c3c9ba6a2b2ba51b0df3346eaf50cafa606989920561324eac0dd1c938f4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/85f0c3c9ba6a2b2ba51b0df3346eaf50cafa606989920561324eac0dd1c938f4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/85f0c3c9ba6a2b2ba51b0df3346eaf50cafa606989920561324eac0dd1c938f4?s=96&d=mm&r=g","caption":"Juanma"},"url":"https:\/\/www.actionproject.es\/en_gb\/blog\/author\/juanma\/"}]}},"_links":{"self":[{"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/posts\/793","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/comments?post=793"}],"version-history":[{"count":4,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/posts\/793\/revisions"}],"predecessor-version":[{"id":1756,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/posts\/793\/revisions\/1756"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/media\/1408"}],"wp:attachment":[{"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/media?parent=793"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/categories?post=793"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.actionproject.es\/en_gb\/wp-json\/wp\/v2\/tags?post=793"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}